EFFECTS OF SOCIAL MEDIA ON UNIVERSITY STUDENTS Introduction As we continue to envisage what the world is turning into, we now find ourselves in the world of digitalism, where everything is literally run online. It is clear, however, that even learning has been made digital, and every learner is expected to adjust into the new system. Social media has played a significant role in shaping up the lives of many university students world over, some get affected positively while others negatively. It defines the time spent in a day-long, as well as what happens in the cool nights. Some of these social media sites typically include social networking(Face book, LinkedIn, and Google+), Micro Blogging(Twitter), Photo Sharing sites(Instagram, Pinterest, Snap Chat), and Video sharing sites, which entails Youtube, Vimeo, Face Book Live, and Periscope. Easy Access to information Every human being can access the required information without any limitation whatsoever. Also, in the learnin...